Built for SaaS companies that need more than just MRR tracking. SaaSFlow combines subscription metrics with cost data for the complete picture — including unit economics like LTV and CAC.
Your monthly and annual recurring revenue, automatically calculated from your connected systems like Stripe or HubSpot. See revenue movements, expansions, contractions, and new business at a glance.
Connect your payment and billing systems — like Stripe or HubSpot — and SaaSFlow automatically calculates your MRR, ARR, and CMRR. No manual data entry, no spreadsheets — just accurate, real-time subscription metrics.
See exactly where your revenue is coming from and going. Track new business, expansions, contractions, reactivations, and churn in a clear waterfall view.
Understand your customer retention with both logo churn and revenue churn metrics. See which customers are at risk and track your customer lifetime to spot trends early.
Track both the number of customers leaving (logo churn) and the revenue impact (revenue churn). These two metrics often tell different stories — SaaSFlow shows you both.
See how long customers stay on average, and how this metric trends over time. Longer customer lifetimes directly improve your unit economics and long-term profitability.
Calculate the metrics that tell you if your growth is sustainable. Because SaaSFlow tracks both revenue and costs, you get accurate LTV, CAC, and payback metrics — not just estimates.
Calculate customer lifetime value and customer acquisition cost with real data. SaaSFlow uses your actual revenue and cost data to give you accurate unit economics, not projections.
Break down your MRR by product or plan to see which offerings drive the most revenue. Understand your product mix and identify opportunities for growth.
Get real-time financial visibility for your SaaS business. Start for free — no credit card required.
